Convergence isn’t just an industry buzzword or a trend that will fade in a few months. It’s a movement gaining speed, as commercial printers of all sizes and types realize that diversifying services and technologies is the path to growth and success.
For commercial printers, wide-format digital printing can open the door to new sales opportunities. Those that have embraced it are typically generating more than 10% of their revenues from wide-format, but the true potential is far more.
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